Event Details
Event Description

Dear Sir / Madam,

 Madras Management Association – Konrad Adenauer Stiftung

Presents One Day Workshop on


(Overview and Application of Trademarks, Copyrights, Patents, GIs, Industrial Designs)


23rdApril 2020



09.30 am to 5.00 pm 


Mr R Sathish Kumar

Founder, IPLEAD


Madras Management Association   
New 240, Pathari Road, (Off Anna Salai)   
Chennai – 600 006  



Intellectual Property is both a branch of law and management as a business tool. While its legal implications are during the process of identifying, obtaining, dealing and protecting the same its management as an asset is far more important and relevant. The convergence of use of Intellectual Property as a legal means to protect your rights and the need to innovate and invent as part of the business growth in the present day needs consideration by entrepreneurs, academicians, professionals and Managers.


The idea of Intellectual Property, to many, conjures images of Patents, inventions and something beyond the regular realms of corporate management, while it really begins at much more simpler things. Trademarks, Copyrights, Industrial Designs, Geographical Indications and also Patents collectively referred to as Intellectual Property Rights (IPR) are relevant for any business or any size or any geography or any style of business. From a sole proprietary concern to a multi-million conglomerate the need to understand, protect and manage IPR is essential in their own way and will help in achieving success.




The objective of this workshop is to

1.   Create awareness of how to identify an IP Right

2. How to seek registration and what to protect as an IPR

3. Developing a culture to look at IPR as a constant tool to innovate and improve the business

4. How to prevent infringement of your IPR and how to safeguard yourself from infringing the rights of other IPR owners




The comprehensive programme on IPR will deal with various aspects of selection, registration, post registration processes and prosecution or litigation concerns.


The contents of the Programme include:

·         Conceptual Framework for IPR Laws

·         Process of developing a suitable IPR portfolio to your business needs

·         having an IP oriented culture in the workplace and training an employee/managerial staff to innovate but having adequate protection for the entity

·         Registration and post registration duties of IP rights and its critical knowledge.



The workshop is administered through interactive sessions supported by visual aids which would enhance the ability of the participants to understand about various Intellectual Property Rights, its Management and protection and apply the same in their workplaces.

For Whom: 

·         Entrepreneurs

·         Board Members of Organizations

·         Creative Heads

·         Functional Heads

·         R & D Professionals

·         Design Thinkers

·         Innovators and Start-Up Evangelists

·         Trainers

·         Content Developers

·         Writers

·         Artists, Musicians, and other fine arts exponents

Key Takeaways:  

At the end of the training program, the participants would be better equipped to:

·         Identify and understand what an IPR can do to the business

·         How to register, manage and keep the protection given under law to the IPR

·         Safeguards against infringement and protection against misuse of IP rights by insiders and outsiders

·         How to approach a litigation and attack/defend

Facilitator Profile: 

Mr R. SATHISH KUMAR is a trained Intellectual Property Rights Professional and an Advocate by profession. Passionate about Intellectual Property Rights, he has close to 2 decades of practise across the entire spectrum of IPR from its filing, prosecution, litigation and post registration processes across India. Visiting Faculty with the TamilnaduJudicial Academy, Tamilnadu Police Academy, Institute of Company Secretaries of India and other institutions. Provides services to several pharmaceutical companies, FMCG companies, entrepreneurs, MSMEs, start-ups alike has wide experience in both practise and teaching on the IPR subjects and its practical issues that affect the businesses. Has his own law firm, iPLeadwhich was founded in the year 2007 and advises several entities on the issues concerning IPR, its scope, management, risks and advantages.

Fee Details:

Members of MMARs. 2,000/-inclusive of GST 18%

For Non-Members:  Rs. 2,950/- inclusive of GST 18%


The fee includes Workshop Kit, Lunch & 2 Time Refreshments.


The cheque/DD to be drawn in favour of "Madras Management Association” payable at Chennai and be sent to:

Madras Management Association MMA Management Center, 
New No.240, Pathari Road (Off Anna Salai), Chennai 600 006.


Please Note:


It may be appreciated that a minimum number of 10 participants would be required for the programme to go through. Kindly bear with us until we receive the necessary nominations for confirmation of the programme and making the payment

Please do not use the default"reply” button to respond to this mail as this is an Automated Software; we request you to send your nomination at the earliest to this mail;


Phone: 044-2829 1133


For further details contact:

Gp Capt Dr R Venkataraman (Retd) Mobile 94447 00068

Sriram Saravanan: 9952019173


Registration starts at 9.00 am and Workshop commences at 09.30 am. Prior registration is necessary. The fee once paid will not be refunded; change in nomination from same organization will be permitted.


We would be pleased to provide any other information required by you and look forward to receiving your nominations for the workshop. 



Thanks & Regards 


Gp Capt R Vijayakumar (Retd), VSM  
Executive Director  
Madras Management Association  
MMA Management Center, New No 240  
Pathari Road (Off Anna Salai)  
Chennai – 600 006  
Tel: 044-28291133/48632711 

E-mail: training@mmachennai.org 

Facebook: facebook.com/mmachennai

Instagram: instagram.com/mmachennai

YouTube: youtube.com/c/MadrasManagementAssociationChennai  

Podcast: soundcloud.com/voiceofmma

Twitter: twitter.com/mma_4u

LinkedIn: linkedin.com/in/madras-management-association

Website: www.mmachennai.org 

Date : 23-04-2020
Time : 09:30 AM - 05:00 PM

Contact Person : Sriram Saravanan

Contact No : 04448632711

E-mail : training@mmachennai.org